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Shopify Course in Karachi
About This Course
In 2024, secure your financial future, and become a Shopify expert (the most in-demand e-commerce platform in the world)
Welcome to ‘How To Become a Shopify Expert (From Zero To Hero)’ – last update JULY 2024!, the best-selling course that teaches you how to become a Shopify Expert in no time at all from scratch! You don’t need any prior knowledge of Shopify or any technical skills – if you can use a web browser, you are good to go!
Module 1: Introduction to Shopify
- Overview of Shopify and its benefits
- Understanding e-commerce platforms
- How Shopify compares with other platforms (WooCommerce, Wix, etc.)
- Setting up your Shopify account
Module 2: Store Setup and Design
- Choosing the right Shopify plan
- Domain name selection and integration
- Exploring Shopify themes: Free vs. Paid options
- Customizing your store design
- Adding essential apps
Module 3: Product Management
- Adding and organizing products
- Creating product variants (size, color, etc.)
- Writing compelling product descriptions
- Managing inventory and stock alerts
- Setting up collections for better navigation
Module 4: Payment and Shipping
- Configuring payment gateways (PayPal, Stripe, etc.)
- Setting up taxes and legal compliance
- Understanding shipping zones and rates
- Managing returns and refunds
Module 5: Marketing Your Store
- Introduction to Shopify Marketing Tools
- Social media integration (Facebook, Instagram, TikTok)
- Running ad campaigns directly from Shopify
- SEO basics for Shopify
- Email marketing using Shopify apps
Module 6: Analytics and Optimization
- Understanding Shopify Analytics
- Monitoring key metrics (sales, traffic, conversion rates)
- A/B testing for better performance
- Using heatmaps to analyze user behavior
- Optimizing for mobile
Module 7: Advanced Shopify Features
- Dropshipping with Shopify (using Oberlo or similar apps)
- Exploring Shopify POS for physical stores
- Automating tasks using Shopify Flow
- Multi-language and multi-currency setups
- Expanding globally with Shopify Markets
Module 8: Building a Brand and Scaling
- Creating a strong brand identity
- Strategies for upselling and cross-selling
- Collaborating with influencers and affiliates
- Preparing for high-traffic events (sales, promotions)
- Scaling your store: Advanced tools and apps
Final Week: Hands-On Project
- Building a complete Shopify store from scratch
- Peer reviews and feedback
- Launching your store and initial marketing strategies