“Foundations of Digital Marketing and E-commerce”
Foundations of Digital Marketing and E-commerce “Build a solid foundation …
What you'll learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Introduction to Corporate Finance
The Entrepreneur’s Guide for beginners and is a course created …
What you'll learn
Have a solid foundation in developing an integrated framework for strategic financial decision-making.
Have a thorough understanding of financial statements and the financial information they provide, and be able to critically evaluate and analyze cash flows statements.
Understand the management and evaluation of portfolios and firm valuation techniques.
Understand how to incorporate risk and uncertainty into investment decisions and understand how companies make financing and investment decisions.
Organizational Leadership Specialization
Equip yourself to successfully lead organizations through clarity of purpose …
What you'll learn
Explore how great leaders assess themselves and lead collaborative teams that effectively manage negotiations and conflict.
Discover how leaders communicate through storytelling and employ other communication strategies to influence.
Learn how organizations start with the clarity of purpose that comes from an understanding of customers’ needs, including leveraging data analytics, and use that focus to drive the design of products and services to meet those needs effectively.
Create a capstone project that allows them to apply what they have learned.
The Creative Journey of Branding
This course aims to make branding concepts accessible to every …
What you'll learn
Can create a value proposition for a brand
Learn how to produce meaningful and engaging content.
Develop a complete creative pitch.
Examine Branding activities through the lens of Customer Experience.
Analytic Techniques for Business Specialization
In this Specialization, you’ll learn to frame business challenges as …
What you'll learn
Helps to predict performance
Increased the retention rates
Boost in cost efficiency